"If it can be written, or thought, it can be filmed."
We are working inside a creative, mainly visual domain, were quality shots gain attention through composition, chromatics, concept and tehnique. It is said that a quality photo is captured in the moment the trigger button has been pressed, in sync with the action, in order to retain a visual idea with impact.
Moving beyond theory, styles, technique or equipment, an excellent photography can be recognized by the naked eye.
We collaborate with elite photographers, professionals with a rich experience in specialized fields of work, and we alaways endeavor to find the best frames.
We are a creative and production partner for the artists we work with; we provide photo briefings, inventory for photographic sessions, visual concepts, including post-production technical specifications, so that the images obtained are an integral part of the projects we develop.
The best photographies tell a story anybody, anywhere on Earth, can apprehend. We see that the shots taken by the artist are complementary to the with the project’s guidelines, and are in harmony with the branding strategy and the client’s communication policy, in order to deliver whole products that perfectly translate a visual experience.
There is a synergy between the elements that contribute to making a photograph, from the types of devices and lenses needed for certain purposes, to the control of light, the control of the decor, the human relationship between the photographer and the subject under the lense: all these details are interdependent and contribute to a quality end-product.
An artistical relationship develops between the person behind and in fron of the lense, one that conjugates the visual artist’s concept with the subject’s life-story, there by creating an authentic and vivid image.
Matching a specific camera lens with the circumstances surrounding a particular frame is like finding the right bottle of wine to compliment a tasty dish.
The magic is in the air, but you can discover it with a naked eye
Photography is more than just a performing camera - it means composition, subject, light, and- naturally- the photographer's technique.
On a technical level, the capabilities of the device and the lens are very important, but an image can be considered as self-contained photographic art if we are talking about a very creative composition, inspired light and a subject or object with a high aesthetic appeal.
A well trained photographer takes all these into consideration and finds the image she/he is looking for. This is achieved by choosing the right camera and lens, the correct exposure level, shot angle, frame, light and many other details.
The magic lays in the details, but it is discoverable by the naked eye.
A photographer specialized in his field of activity is very important for the success of a project. We are developers of brands and websites, and as such we consider authentic imagery as an essential element in most of our projects, so we work with highly specialized photographers for each type of photography required.
The human body and face have been the focus of artists since antiquity: a portrait photographer is working closely with the model, producing a direct human relationship that seeks to capture a unique essence, a mood or attitude, with distinctive personality detail. Expert photographers achieve this with great skill and flair.
The image of a product is important for customers with vision, so our mission is that the photo meets clear set-up specifications, color, themes, dimensions, file extensions, all that is necessary to elicit what we endeavor.
A specialist photographer in this field plays in his own league. Along with knowledge of food styling, food plating, scenography and an eye for details, the culinary or beverage photographer has the experience of post-processing photographs and capturing those details that bring an almost organoleptic sensations.
The most impressive product photos are those available in a 360° angle. These are made up of 36 different frames and shots that capture and illustrate every angle within an axonometric rotation. 360° photography can be integrated on any website and can be explored through.
An architectural edifice can be surprised in all its magnitude by means of special techniques of composition and perspective. In the photography of architecture and exterior design, straight and curved lines are very important to the photo framing, and the most inspired photos observe these details carefully.
Interior design involves a number of distinct technical approaches, in order to obtain those clear and expressive images of homes or workspaces that you see in presentation catalogs. Ideal light, an expert scenery control, including person-to-person integration, are important factors in the photography of commercial spaces, factory workflows, and corporate offices social dynamics.
Most experienced photographers began their career as photographers for events, working in the midst of social action, within inter-human dynamics. The techniques used to capture frames that illustrate the atmosphere of the event, the story of the protagonists, the magic of social interactions, vary depending on the photographer's insight and inspiration.
In fashion photography, an experienced photographer combines an extensive array of techniques and methods that enable him to capture clothing and put them in the best light. Factors such as scenography, the model’s attitude, are explored in such a way that they highlight the clothing that is being captured.
Creative advertising projects involve control of commercial photography that is enables one to retain images that subscribe to a specific branding manual. We work with experienced photographers to create the image our customers want for branding, communication and promotion campaigns.
We subscribe to many stock photography platforms and we have access to millions of images from all fields of activity. Stock photography can be very attractive, and sometimes real works of art are to be found on such platforms. All of these come at reasonable prices and can sometimes make up an excellent substitute for hiring a photographer.
Are you looking for professional photography?
Find out more about the solutions we offer you within the Fortin network.