{"id":11,"date":"2018-03-24T12:13:35","date_gmt":"2018-03-24T12:13:35","guid":{"rendered":"https:\/\/fortin.agency\/fortin\/?page_id=11"},"modified":"2018-05-21T15:28:22","modified_gmt":"2018-05-21T15:28:22","slug":"cercetare-digitala","status":"publish","type":"page","link":"https:\/\/fortin.agency\/en\/cercetare-digitala\/","title":{"rendered":"Cercetare Digitala"},"content":{"rendered":"<section class=\"paZona-sliderului\">\r\n\t<div class=\"slide-inner\">\r\n\t\t<div class=\"container\">\r\n\t\t\t<div class=\"row\">\r\n\t\t\t\t<div class=\"col-lg-7\">\r\n\t\t\t\t\t<div class=\"heading-box\">\r\n\t\t\t\t\t\t<h1>Cercetare <span>Online<\/span><\/h1>\r\n\t\t\t\t\t<\/div>\r\n\t\t\t\t<\/div>\r\n\t\t\t<\/div>\r\n\t\t<\/div>\r\n\t<\/div>\r\n<\/section>\r\n\r\n<section class=\"conline-intro\">\r\n\t<div class=\"container\">\r\n\t\t<div class=\"row\">\r\n\t\t\t<div class=\"col-lg-8\">\r\n\t\t\t\t<div class=\"heading-box\">\r\n\t\t\t\t\t<h2>Identific\u0103m oportunit\u0103\u021bi de <span>marketing pentru afaceri online<\/span><\/h2>\r\n\t\t\t\t<\/div>\r\n\t\t\t<\/div>\r\n\t\t<\/div>\r\n\t\t<div class=\"row\">\r\n\t\t\t<div class=\"col-lg-6\">\r\n\t\t\t\t<p>Am dezvoltat o serie de metode de cercetare online prin care colect\u0103m date \u0219i informa\u021bii despre brand-uri comerciale, public, competi\u021bie \u0219i pie\u021bele pe care evolueaz\u0103. <\/p>\r\n\t\t\t\t<p>Metodologiile de lucru \u00een cercetare sunt native mediului online, dar se bazeaz\u0103 pe concepte, teorii \u0219i proceduri clasice de sociologie \u0219i antropologie. <\/p>\r\n\t\t\t<\/div>\r\n\t\t\t<div class=\"col-lg-6\">\r\n\t\t\t\t<img decoding=\"async\" src=\"https:\/\/fortin.agency\/wp-content\/themes\/fortin\/assets\/img\/conline-linii_albastre.png\" alt=\"\">\r\n\t\t\t<\/div>\r\n\t\t<\/div>\r\n\t<\/div>\r\n<\/section>\r\n<section class=\"conline-avcomp\">\r\n\t<div class=\"container\">\r\n\t\t<div class=\"row\">\r\n\t\t\t<div class=\"col-lg-8\">\r\n\t\t\t\t<div class=\"heading-box\">\r\n\t\t\t\t\t<h3>Ob\u021binem avantaje competitive <span>pentru clien\u021bii no\u0219tri<\/span><\/h3>\r\n\t\t\t\t<\/div>\r\n\t\t\t<\/div>\r\n\t\t<\/div>\r\n\t\t<div class=\"row\">\r\n\t\t\t<div class=\"col-lg-6\">\r\n\t\t\t\t<p>Cercetarea online este o practic\u0103 relativ nou\u0103 \u0219i \u00een continu\u0103 evolu\u021bie. Aceasta poate oferi perspective unice asupra segmentelor de public vizate \u0219i clien\u021bilor poten\u021biali. <br>\r\n\t\t\t\tOdat\u0103 cu popularizarea re\u021belelor sociale, accesul la insights din cadrul comunit\u0103\u021bilor ofer\u0103 avantaje semnificative brand-urilor care vor s\u0103 comunice cu anumite tipuri de public. <\/p>\r\n\t\t\t<\/div>\r\n\t\t\t<div class=\"col-lg-6\">\r\n\t\t\t\t<p>Mediul de marketing este foarte competitiv \u0219i costurile de promovare sunt din ce \u00een ce mai mari. Procesul de luare a deciziilor necesit\u0103 informa\u021bii solide ob\u021binute din cercetarea de marketing. Scopul cercet\u0103rii este de a oferi informa\u021bii relevante, corecte \u0219i actualizate. <\/p>\r\n\t\t\t<\/div>\r\n\t\t<\/div>\r\n\t\t<div class=\"row\">\r\n\t\t\t<div class=\"col-lg-6\">\r\n\t\t\t\t<blockquote>\r\n\t\t\t\t\t<p>Deciziile solide nu se bazeaz\u0103 doar pe intui\u021bie, inspira\u021bie sau talent vizionar, ci sunt sprijite de date \u0219i informa\u021bii clare despre cerere, ofert\u0103, pia\u021b\u0103 \u0219i oportunit\u0103\u021bile identificate.<\/p>\r\n\t\t\t\t<\/blockquote>\r\n\t\t\t<\/div>\r\n\t\t\t<div class=\"col-lg-6\">\r\n\t\t\t\t<img decoding=\"async\" src=\"https:\/\/fortin.agency\/wp-content\/themes\/fortin\/assets\/img\/conline-info_avantaje.png\" alt=\"\">\r\n\t\t\t<\/div>\r\n\t\t<\/div>\r\n\t\t<div class=\"row\">\r\n\t\t\t<div class=\"col-lg-12\">\r\n\t\t\t\t<div class=\"g-input-sect\">\r\n\t\t\t\t\t<div class=\"text-area-input\">\r\n\t\t\t\t\t\t<p>Ai \u00eencercat s\u0103 cau\u021bi pe Google?<\/p>\r\n\t\t\t\t\t<\/div>\r\n\t\t\t\t\t<div class=\"google-input-icons\">\r\n\t\t\t\t\t\t<span class=\"google-icon camera-icon\"><\/span>\r\n\t\t\t\t\t\t<span class=\"google-icon keyboard-icon\"><\/span>\r\n\t\t\t\t\t\t<span class=\"google-icon mic-icon\"><\/span>\r\n\t\t\t\t\t\t<span class=\"google-icon magnify-icon\"><\/span>\r\n\t\t\t\t\t<\/div>\r\n\t\t\t\t<\/div>\r\n\t\t\t<\/div>\r\n\t\t\t<div class=\"col-lg-5\">\r\n\t\t\t\t<p>A c\u0103uta informa\u021bii pe Google poate p\u0103rea cercetare la prima m\u00e2n\u0103, dar mul\u021bi antreprenori nu caut\u0103 aproape deloc date despre pia\u021b\u0103 \u0219i industria \u00een care performeaz\u0103 sau pe care doresc s\u0103 o abordeze. Prin intermediul unor c\u0103ut\u0103ri aprofundate se pot ob\u021bine informa\u021bii care compun o imagine \u00een timp real pentru dinamica pie\u021belor, la nivel de cerere \u0219i ofert\u0103.<\/p>\r\n\t\t\t<\/div>\r\n\t\t\t<div class=\"offset-lg-1 col-lg-5\">\r\n\t\t\t\t<p>C\u0103utarea pe Google \u00een \u201cmodul client\u201d conduce c\u0103tre rezultate organice din cadrul circuitului normal de Search al persoanelor interesate de anumite produse sau servicii. C\u0103ut\u0103rile pe Google sunt realizate pe baza cuvintelor cheie descriptive, iar majoritatea oamenilor sunt \u00een \u201cmodul de cump\u0103rare\u201d atunci c\u00e2nd caut\u0103 \u00een mod specific produse sau servicii. <\/p>\r\n\t\t\t<\/div>\r\n\t\t<\/div>\r\n\t\t<div class=\"row\">\r\n\t\t\t<div class=\"col-lg-12\">\r\n\t\t\t\t<hr>\r\n\t\t\t<\/div>\r\n\t\t<\/div>\r\n\t\t<div class=\"row\">\r\n\t\t\t<div class=\"col-lg-5 linie-blue\">\r\n\t\t\t\t<div class=\"heading-box\">\r\n\t\t\t\t\t<h3>Toate informa\u021biile necesare \u00eentr-o surs\u0103 centralizat\u0103<\/h3>\r\n\t\t\t\t<\/div>\r\n\t\t\t\t<p>Furniz\u0103m date la minut privind tendin\u021bele pie\u021bei sau putem realiza situa\u021bii informative despre activitatea concuren\u021bei pe aceste pie\u021be. Economisim timp \u0219i efort pentru a ob\u021bine informa\u021bii relevante \u0219i ghidaj strategic pentru abordarea pie\u021belor \u0219i publicurilor vizate. <\/p>\r\n\t\t\t<\/div>\r\n\t\t\t<div class=\"offset-lg-1 col-lg-5 linie-blue\">\r\n\t\t\t\t<div class=\"heading-box\">\r\n\t\t\t\t\t<h3>Suntem cu un pas mare \u00eenaintea concuren\u021bei<\/h3>\r\n\t\t\t\t<\/div>\r\n\t\t\t\t<p>Consider\u0103m c\u0103 rapoartele de cercetare reprezint\u0103 un pas \u00eenainte pe care \u00eel oferim clien\u021bilor pentru performan\u021b\u0103 \u00een v\u00e2nz\u0103ri, pozi\u021bii superioare \u00een rezultatele de comunicare \u0219i succes la nivel de comunicare \u00een rela\u021bia cu publicul.<\/p>\r\n\t\t\t<\/div>\r\n\t\t<\/div>\r\n\t<\/div>\r\n<\/section>\r\n\r\n<section class=\"kw-mapping\">\r\n\t<div class=\"container\">\r\n\t\t<div class=\"row\">\r\n\t\t\t<div class=\"col-lg-10\">\r\n\t\t\t\t<div class=\"heading-box pasi-mici\">\r\n\t\t\t\t\t<h3>Un pas mare este compus dintr-o serie <span>de pa\u0219i mici, de importan\u021b\u0103 major\u0103<\/span><\/h3>\r\n\t\t\t\t\t<p>Raportul de cercetare Fortin aduce un brand cu 8 pa\u0219i mici \u00eenaintea competi\u021biei:<\/p>\r\n\t\t\t\t<\/div>\r\n\t\t\t<\/div>\r\n\t\t<\/div>\r\n\t\t<div class=\"row\">\r\n\t\t\t<div class=\"col-lg-5\">\r\n\t\t\t\t<div class=\"heading-box nmbr\">\r\n\t\t\t\t\t<h3>Keyword Mapping<\/h3>\r\n\t\t\t\t<\/div>\r\n\t\t\t\t<p>Identific\u0103m acele cuvinte cheie care genereaz\u0103 trafic, inclusiv cuvinte cheie contextuale, derivate, short tail \u0219i long tail, formule de c\u0103utare, contexte de c\u0103utare \u0219i cuvinte cheie recomandate pentru obiective complementare. <\/p>\r\n\t\t\t\t<p>Utiliz\u0103m instrumente dedicate keyword research \u2013 Google Keyword Planner, Long Tail Pro, KWFinder.io &#8211; pentru a descoperi tendin\u021be \u00een c\u0103ut\u0103rile Google pentru studii comparative. <br> <strong>Suntem exper\u021bi \u00een SEO \u0219i Google AdWords cu \u00een\u021belegere aprofundat\u0103 asupra dinamicii pie\u021bei. <\/strong>\r\n\t\t\t\t<\/p>\r\n\t\t\t\t<p><a href=\"#\" class=\"afla-mai-mult\"><\/a><\/p>\r\n\t\t\t<\/div>\r\n\t\t\t<div class=\"offset-lg-1 col-lg-5\">\r\n\t\t\t\t<p>Raportul pe care \u00eel livr\u0103m cuprinde o hart\u0103 a cuvintelor \u0219i formulelor cheie utilizate de anumite categorii de public, num\u0103rul de c\u0103ut\u0103ri \u0219i contextele \u00een care am descoperit aceste categorii de public. Contextul de comunicare define\u0219te obiectivele mesajelor de comunicare, astfel importan\u021ba acestor informa\u021bii este major\u0103 pentru promovare. <\/p>\r\n\t\t\t\t<blockquote>\r\n\t\t\t\t\t<p>Ne intereseaz\u0103 modul \u00een care este formulat\u0103 cererea pe pia\u021ba de c\u0103ut\u0103ri \u0219i rezultate astfel \u00eenc\u00e2t s\u0103 utiliz\u0103m cuvintele cheie esen\u021biale \u00een strategia de comunicare \u0219i promovare.<\/p>\r\n\t\t\t\t<\/blockquote>\r\n\t\t\t\t<p><a href=\"#\" class=\"afla-mai-mult\"><\/a><\/p>\r\n\t\t\t<\/div>\r\n\t\t<\/div>\r\n\t<\/div>\r\n<\/section>\r\n<section class=\"monitorizare-profilare-media\">\r\n\t<div class=\"container\">\r\n\t\t<div class=\"row\">\r\n\t\t\t<div class=\"col-lg-8\">\r\n\t\t\t\t<div class=\"heading-box nmbr\">\r\n\t\t\t\t\t<h3>Monitorizare \u0219i profilare media <\/h3>\r\n\t\t\t\t\t<h4>Monitorizare media<\/h4>\r\n\t\t\t\t<\/div>\r\n\t\t\t<\/div>\r\n\t\t<\/div>\r\n\t\t<div class=\"row mon-media\">\r\n\t\t\t<div class=\"col-lg-6\">\r\n\t\t\t\t<p>Pentru a cunoa\u0219te pia\u021ba online, realiz\u0103m o hart\u0103 a unui domeniu de activitate \u0219i facem cuno\u0219tin\u021b\u0103 cu to\u021bi actorii acestei pie\u021be. <\/p>\r\n\t\t\t\t<p>Definim o anumit\u0103 pia\u021b\u0103 online prin intermediul unei re\u021bele de website-uri care abordeaz\u0103 un anumit domeniu de activitate sau domenii complementare.<\/p>\r\n\t\t\t\t<blockquote class=\"fs18\">\r\n\t\t\t\t\t<p class=\"semibold\">Furniz\u0103m periodic rapoarte comprehensive de monitorizare pres\u0103 despre subiectele zilei, mi\u0219c\u0103ri antreprenoriale, politici de pre\u021buri, nout\u0103\u021bi din domenii profesionale \u0219i oportunit\u0103\u021bi de marketing \u00een actualitatea pie\u021belor de interes.<\/p>\r\n\t\t\t\t<\/blockquote>\r\n\t\t\t<\/div>\r\n\t\t\t<div class=\"col-lg-6\">\r\n\t\t\t\t<p>Contextul de comunicare \u00een cadrul unui domeniu de activitate este sus\u021binut de activitatea tuturor brand-urilor sau actorilor de comunicare \u00een cadrul unei re\u021bele de website-uri, inclusiv de activitatea publicului \u0219i modurile de interac\u021biune \u00eentre participan\u021bii la dialog public \u0219i comercial.<\/p>\r\n\t\t\t\t<blockquote>\r\n\t\t\t\t\t<p>Intersection research ne ajut\u0103 s\u0103 observ\u0103m interac\u021biunile dintre brand-uri, actori de comunicare, concuren\u021b\u0103 \u0219i publicul acestora \u00een cadrul publica\u021biilor online.<\/p>\r\n\t\t\t\t<\/blockquote>\r\n\t\t\t<\/div>\r\n\t\t<\/div>\r\n\t\t<div class=\"row mon-prof-link\">\r\n\t\t\t<div class=\"col-lg-6\">\r\n\t\t\t\t<div class=\"heading-box nmbr\">\r\n\t\t\t\t\t<h3>Identific\u0103m profile de link-uri ale unui brand, competi\u021biei \u0219i realiz\u0103m profile ale pie\u021belor de interes<\/h3>\r\n\t\t\t\t<\/div>\r\n\t\t\t\t<p>Studiem profile de link-uri ale cuvintelor cheie \u00een primele 10 pagini din Google. Intersect\u0103m publica\u021biile care fac referin\u021b\u0103 la aceste cuvinte pentru a observa puncte comune, puncte tari, puncte slabe, amenin\u021b\u0103ri \u0219i oportunit\u0103\u021bi de comunicare \u0219i promovare.<\/p>\r\n\t\t\t\t<h6>Identific\u0103m \u0219i furniz\u0103m date actualizate despre: <\/h6>\r\n\t\t\t\t<ul class=\"fara-bullet linie-blue\">\r\n\t\t\t\t\t<li>Men\u021biuni ale unui brand \u0219i ale brand-urilor concurente la nivel de cuvinte cheie pe platforme media \u0219i link-urile aferente<\/li>\r\n\t\t\t\t\t<li>Tendin\u021bele pie\u021belor dezvoltate la nivel de subiecte de comunicare \u0219i alegerea platformelor media de interes din punct de vedere autoritate \u0219i ranking <\/li>\r\n\t\t\t\t\t<li>Oferta competi\u021biei la nivel de strategie de marketing, pre\u021buri, oferte sezoniere, <\/li>\r\n\t\t\t\t\t<li>Analize comparative referitoare la pozi\u021bionarea mesajelor competi\u021biei \u00een media <\/li>\r\n\t\t\t\t\t<li>Audit SEO ale website-urile competi\u021biei<\/li>\r\n\t\t\t\t<\/ul>\r\n\t\t\t<\/div>\r\n\t\t\t<div class=\"col-lg-6\">\r\n\t\t\t\t<img decoding=\"async\" src=\"https:\/\/fortin.agency\/wp-content\/themes\/fortin\/assets\/img\/conline-profil_inters.png\" alt=\"\">\r\n\t\t\t<\/div>\r\n\t\t<\/div>\r\n\t<\/div>\r\n<\/section>\r\n<section class=\"networking-media\">\r\n\t<div class=\"container\">\r\n\t\t<div class=\"row\">\r\n\t\t\t<div class=\"col-lg-8\">\r\n\t\t\t\t<div class=\"heading-box nmbr\">\r\n\t\t\t\t\t<h3>Networking pe re\u021bele media <span>de influen\u021b\u0103<\/span><\/h3>\r\n\t\t\t\t\t<h4>Re\u021bele social media<\/h4>\r\n\t\t\t\t<\/div>\r\n\t\t\t<\/div>\r\n\t\t<\/div>\r\n\t\t<div class=\"row\">\r\n\t\t\t<div class=\"col-lg-6\">\r\n\t\t\t\t<p>Putem identifica \u0219i accesa re\u021bele social media de influen\u021b\u0103 pentru a contura o hart\u0103 a activit\u0103\u021bii din cadrul unui domeniu profesional astfel \u00eenc\u00e2t s\u0103 putem realiza o strategie de comunicare \u0219i promovare \u00een cadrul comunit\u0103\u021bilor active \u0219i interesate de serviciile \u0219i produsele clien\u021bilor no\u0219tri.  <\/p>\r\n\t\t\t<\/div>\r\n\t\t\t<div class=\"col-lg-6\">\r\n\t\t\t\t<p>Citim \u00een detaliu comentariile publicului pe paginile din social media pentru a identifica acei indicatori de imagine \u0219i de raportare a publicului fa\u021b\u0103 de brand-uri \u0219i subiectele de discu\u021bie din cadrul unui domeniu de activitate. <\/p>\r\n\t\t\t\t<p>Corel\u0103m brand-uri \u00een social media pentru a identifica posibili alia\u021bi \u00een comunicarea public\u0103, astfel \u00eenc\u00e2t s\u0103 ob\u021binem un following al mai multor comunit\u0103\u021bi.<\/p>\r\n\t\t\t<\/div>\r\n\t\t<\/div>\r\n\t\t<div class=\"row netcomerc\">\r\n\t\t\t<div class=\"col-lg-6\">\r\n\t\t\t\t<div class=\"heading-box nmbr\">\r\n\t\t\t\t\t<h4>Re\u021bele comerciale <\/h4>\r\n\t\t\t\t<\/div>\r\n\t\t\t\t<p>Identific\u0103m \u0219i acces\u0103m publica\u021biile online care sus\u021bin agenda zilei din cadrul unui domeniu profesional. <\/p>\r\n\t\t\t\t<p>Contur\u0103m harta celor mai populare publica\u021bii pe care ar trebui s\u0103 fie prezent un brand prin comunicare \u0219i promovare. <\/p>\r\n\t\t\t<\/div>\r\n\t\t\t<div class=\"col-lg-6\">\r\n\t\t\t\t<div class=\"heading-box\">\r\n\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/fortin.agency\/wp-content\/themes\/fortin\/assets\/img\/\" alt=\"\">\r\n\t\t\t\t<\/div>\r\n\t\t\t\t<p>Realiz\u0103m o hart\u0103 a publica\u021biilor de maxim interes comercial pentru brand-urile pe care le reprezent\u0103m. Aceast\u0103 harta ne ajut\u0103 s\u0103 stabilim o agend\u0103 de comunicare public\u0103 structurat\u0103 strategic pentru a ob\u021bine un anumit tip de obiectiv \u2013 v\u00e2nz\u0103ri, notorietate, interac\u021biune cu publicul etc. <\/p>\r\n\t\t\t<\/div>\r\n\t\t<\/div>\r\n\t<\/div>\r\n<\/section>\r\n<section class=\"indentificare-public\">\r\n\t<div class=\"container\">\r\n\t\t<div class=\"row\">\r\n\t\t\t<div class=\"col-lg-8\">\r\n\t\t\t\t<div class=\"heading-box nmbr\">\r\n\t\t\t\t\t<h3>Identificarea categoriilor de <span>public actual, c\u00e2t \u0219i poten\u021bial<\/span><\/h3>\r\n\t\t\t\t<\/div>\r\n\t\t\t<\/div>\r\n\t\t<\/div>\r\n\t\t<div class=\"row\">\r\n\t\t\t<div class=\"col-lg-6\">\r\n\t\t\t\t<p>Atunci c\u00e2nd realiz\u0103m o hart\u0103 a publica\u021biilor din media online, afl\u0103m \u0219i detalii despre categoriile de public care acceseaz\u0103 aceste spa\u021bii media \u0219i interesele lor cu privire la produse \u0219i servicii din domeniul de activitate al clientului. Identific\u0103m comunit\u0103\u021bile care se formeaz\u0103 \u00een jurul publica\u021biilor \u0219i profil\u0103m publicul pe baza intereselor acestora \u0219i alte detalii demografice. <\/p>\r\n\t\t\t\t<p>Observ\u0103m tendin\u021be cu privire la subiectele de interes pentru public \u0219i rata de engagement dintre vizitatorii unui website \u0219i website-ul \u00een sine.<\/p>\r\n\t\t\t<\/div>\r\n\t\t\t<div class=\"col-lg-6\">\r\n\t\t\t\t<p>Interpret\u0103m date din Google Analytics pentru website-ul unui client astfel \u00eenc\u00e2t s\u0103 determin\u0103m ac\u021biunile care trebuie f\u0103cute pentru a men\u021bine vizitatorii pe pagini, a-i fideliza pentru a reveni pe website \u0219i a le oferi ceea ce caut\u0103.<\/p>\r\n\t\t\t<\/div>\r\n\t\t<\/div>\r\n\t<\/div>\r\n<\/section>\r\n<section class=\"cercet-sociologica\">\r\n\t<div class=\"container\">\r\n\t\t<div class=\"row\">\r\n\t\t\t<div class=\"col-lg-8\">\r\n\t\t\t\t<div class=\"heading-box nmbr\">\r\n\t\t\t\t\t<h3>Cercetarea sociologic\u0103 \u2013 <span>focus grup, interviuri, chestionare<\/span><\/h3>\r\n\t\t\t\t<\/div>\r\n\t\t\t<\/div>\r\n\t\t<\/div>\r\n\t\t<div class=\"row\">\r\n\t\t\t<div class=\"col-lg-6\">\r\n\t\t\t\t<p>Lucr\u0103m al\u0103turi de speciali\u0219ti \u00een studii sociologice, cu experien\u021b\u0103 semnificativ\u0103 \u00een metode de culegere a datelor \u0219i informa\u021biilor, realizarea de e\u0219antioane de public, formularea \u00eentreb\u0103rilor pentru interviuri \u0219i chestionare \u0219i interpretarea datelor ob\u021binute. <\/p>\r\n\t\t\t<\/div>\r\n\t\t\t<div class=\"col-lg-6\">\r\n\t\t\t\t<blockquote>\r\n\t\t\t\t\t<p>Dac\u0103 ai o idee bun\u0103, hai s\u0103 o test\u0103m \u00eenainte s\u0103 o lansezi \u00een pia\u021b\u0103. Formul\u0103m ipoteze de lucru \u0219i apoi le confirm\u0103m sau \u00eembun\u0103t\u0103\u021bim conform unor studii cuprinz\u0103toare. <\/p>\r\n\t\t\t\t<\/blockquote>\r\n\t\t\t<\/div>\r\n\t\t<\/div>\r\n\t<\/div>\r\n<\/section>\r\n<section class=\"audit-seo-onpage\">\r\n\t<div class=\"container\">\r\n\t\t<div class=\"row\">\r\n\t\t\t<div class=\"col-lg-6\">\r\n\t\t\t\t<div class=\"heading-box nmbr\">\r\n\t\t\t\t\t<h3>Audit SEO On-Page <\/h3>\r\n\t\t\t\t<\/div>\r\n\t\t\t<\/div>\r\n\t\t<\/div>\r\n\t\t<div class=\"row\">\r\n\t\t\t<div class=\"col-lg-6\">\r\n\t\t\t\t<p>Auditul SEO Fortin analizeaz\u0103 o serie de indicatori de performan\u021ba ai website-ului, pornind de la informa\u021bii <br>generale ale domeniului \u2013 loca\u021bie server, nameservers,<br> adresa IP, platform\u0103 de dezvoltare, malware status etc. <\/p>\r\n\t\t\t\t<blockquote>\r\n\t\t\t\t\t<p>\u00cen urma auditului vei afla de ce anumi\u021bi indicatori nu func\u021bioneaz\u0103 \u00een favoarea website-ului \u0219i cum pot fi remediate problemele. <\/p>\r\n\t\t\t\t<\/blockquote>\r\n\t\t\t<\/div>\r\n\t\t\t<div class=\"col-lg-6\">\r\n\t\t\t\t<p>Auditul identific\u0103 metricii de baz\u0103 la nivel de autoritate a paginii \u0219i domeniului, profilul de backlink-uri care trimit c\u0103tre website, clasamentul Alexa \u00een materie de trafic c\u0103tre website, inclusiv coeficientul de \u00eencredere \u0219i calitatea link-urilor. Evalu\u0103m calitatea \u0219i dimensiunea con\u021binutului text \u0219i multimedia pentru a propune modalit\u0103\u021bi de \u00eembun\u0103t\u0103\u021bire.<\/p>\r\n\t\t\t\t<img decoding=\"async\" src=\"https:\/\/fortin.agency\/wp-content\/themes\/fortin\/assets\/img\/conline-audit.png\" alt=\"\">\r\n\t\t\t<\/div>\r\n\t\t<\/div>\r\n\t<\/div>\r\n<\/section>\r\n<section class=\"media-buying\">\r\n\t<div class=\"container\">\r\n\t\t<div class=\"row\">\r\n\t\t\t<div class=\"col-lg-6\">\r\n\t\t\t\t<div class=\"heading-box nmbr\">\r\n\t\t\t\t\t<h3>Media Buying<\/h3>\r\n\t\t\t\t<\/div>\r\n\t\t\t<\/div>\r\n\t\t<\/div>\r\n\t\t<div class=\"row\">\r\n\t\t\t<div class=\"col-lg-6\">\r\n\t\t\t\t<p>Avem un departament specializat \u00een rela\u021bia cu platforme media online \u0219i offline. Putem ob\u021bine spa\u021biu de promovare \u0219i comunicare pe majoritatea publica\u021biilor online, fie prin publicarea de comentarii sau prin publicarea de articole. <\/p>\r\n\t\t\t\t<p>Ob\u021binem cele mai bune pre\u021buri \u0219i contracte de colaborare pe termen scurt sau lung.<\/p>\r\n\t\t\t<\/div>\r\n\t\t\t<div class=\"col-lg-6\">\r\n\t\t\t\t<div class=\"identificam\">\r\n\t\t\t\t\t<p>Identific\u0103m \u0219i ob\u021binem colabor\u0103ri cu: <\/p>\r\n\t\t\t\t\t<ul class=\"fara-bullet\">\r\n\t\t\t\t\t\t<li>Platforme media relevante \u00een cadrul domeniului de activitate<\/li>\r\n\t\t\t\t\t\t<li>Platforme media cu ranking superior Google<\/li>\r\n\t\t\t\t\t\t<li>Publica\u021bii de ni\u0219\u0103 din domeniul de activitate<\/li>\r\n\t\t\t\t\t<\/ul>\r\n\t\t\t\t<\/div>\r\n\t\t\t<\/div>\r\n\t\t<\/div>\r\n\t<\/div>\r\n<\/section>\r\n<section class=\"interpretare-date\">\r\n\t<div class=\"container\">\r\n\t\t<div class=\"row\">\r\n\t\t\t<div class=\"col-lg-6\">\r\n\t\t\t\t<div class=\"heading-box nmbr\">\r\n\t\t\t\t\t<h3>Interpretarea datelor<\/h3>\r\n\t\t\t\t<\/div>\r\n\t\t\t<\/div>\r\n\t\t<\/div>\r\n\t\t<div class=\"row\">\r\n\t\t\t<div class=\"col-lg-6\">\r\n\t\t\t\t<p>Ob\u021binem date \u0219i informa\u021bii care trebuie structurate \u0219i corelate inspirat pentru a oferi avantaje competitive. Mai presus de ob\u021binerea acestor date, interpretarea lor este esen\u021bial\u0103. <\/p>\r\n\t\t\t\t<img decoding=\"async\" class=\"pasi-8\" src=\"https:\/\/fortin.agency\/wp-content\/themes\/fortin\/assets\/img\/conline-interpretarea-datelor.png\" alt=\"\">\r\n\t\t\t<\/div>\r\n\t\t\t<div class=\"col-lg-6\">\r\n\t\t\t\t<blockquote>\r\n\t\t\t\t\t<p>Oferim un ghid complet de navigare prin datele brute \u0219i identific\u0103m oportunit\u0103\u021bi bazate pe informa\u021bii concrete. <\/p>\r\n\t\t\t\t<\/blockquote>\r\n\t\t\t\t<img decoding=\"async\" class=\"rapoarte\" src=\"https:\/\/fortin.agency\/wp-content\/themes\/fortin\/assets\/img\/conline-date.png\" alt=\"\">\r\n\t\t\t<\/div>\r\n\t\t<\/div>\r\n\t<\/div>\r\n<\/section>","protected":false},"excerpt":{"rendered":"<p>Cercetare Online Identific\u0103m oportunit\u0103\u021bi de marketing pentru afaceri online Am dezvoltat o serie de metode de cercetare online prin care colect\u0103m date \u0219i informa\u021bii despre brand-uri comerciale, public, competi\u021bie \u0219i pie\u021bele pe care evolueaz\u0103. Metodologiile de lucru \u00een cercetare sunt native mediului online, dar se bazeaz\u0103 pe concepte, teorii \u0219i proceduri clasice de sociologie \u0219i &hellip;<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"template\/cercetare-digitala.php","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-11","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Cercetare Digitala<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/fortin.agency\/en\/cercetare-digitala\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Cercetare Digitala\" \/>\n<meta property=\"og:description\" content=\"Cercetare Online Identific\u0103m oportunit\u0103\u021bi de marketing pentru afaceri online Am dezvoltat o serie de metode de cercetare online prin care colect\u0103m date \u0219i informa\u021bii despre brand-uri comerciale, public, competi\u021bie \u0219i pie\u021bele pe care evolueaz\u0103. 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